Commercial Product Manager

3Shape offers a unique opportunity to work as Commercial Product Manager’ at its headquarter in the center of Copenhagen.
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Do you have aspiration to become a product marketeer and love to commercialize products that help our customers digitalize their business to provide better treatment for their patients? Then 3Shape offers a unique opportunity as Commercial Product Manager’ at its headquarter in the center of Copenhagen. 

Your role is to plan and execute launches of our innovative products, as well as developing initiatives that help us achieve commercial success in the market. You will be working in the global TRIOS Business Unit, focusing on delivering digital solutions to dentists across the world. 3Shape Over the past years, 3Shape has experienced explosive growth, driven in large by the successful launch of the revolutionary TRIOS intraoral optical 3D scanner targeting the global dental clinics market. 

About the position:

You will be a vital part of the TRIOS business unit, a part of Product Strategy organization at 3Shape. As a Commercial Product Manager, your responsibilities will include (but not limited to):

  • Launch new products in the market place and ensure organizational readiness to maximize commercial success 
  • Develop competitive product positioning and communication strategy 
  • Developing campaign and marketing plan in collaboration with Marketing 
  • Perform market analysis, customer surveys and competitor surveillance 
  • Enable our sales teams and distribution partners with excellent product presentations, product demos, and commercial product training 
  • Contribute to product roadmap, working closely with technical product managers We expect up to 30 travelling days per year with Copenhagen as your base


As a person, you are structured and organized, as well as having great sense for the details. Besides this you are self-driven, energetic, result oriented and enjoy a dynamic environment and working in an international team. You have strong stakeholder management skills that allow you to coordinate and drive an agenda across the company. On top of that, you have: 

  • A Master degree in a commercial major 
  • Interest or flair in technology 
  • 1-5 years of experience from a position in product marketing/product management or other commercial positions, working with software or medical products 
  • Strong communication, presentation and interpersonal skills 
  • Excellent spoken and written English is a must 
  • Knowledge about dental or medical products is a plus, but not a requirement 

If you are motivated by meeting new challenges, by making a difference, and being part of a winning team that sets ambitious goals, you may be the person we are searching for. 

Please apply as soon as possible by attaching your CV, cover letter and other relevant information. For more information please contact Prita Andersen at +45 31245568 or

About us

3Shape develops 3D scanners and software solutions that enable dental and hearing professionals to treat more people, more effectively and with superior care. We are a global market-leading provider of dental and audio technology for laboratories and clinics. Creating great innovation requires diverse teams. Our growing talent pool of over 1,500 employees spans 30+ nationalities and is energized by knowing that together, we contribute to a better world. 3Shapers are entrepreneurs, challengers and innovators… values that are at the heart of everything we do.

Or, know someone who would be a perfect fit? Let them know!


Holmens Kanal 7
1060 København Directions

Our biggest assets are our people and culture 💗

Life at 3Shape is great! We bring passion and talent to work every day to innovate for superior patient care. 3Shape is built on a culture of thinking differently and being innovative when solving challenges. We embrace new ways to exchange ideas with colleagues across departments and think and work in an agile way. Experience the everyday #lifeat3Shape across the globe on Facebook. 

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